Yasmine Parrish took The Honest Company's creator strategy from "The United Shades of Beige" to intentional marketing and casting—ensuring that ... Show more
No imposter syndrome for this CEO: Honest Company’s Carla Vernón is leading the indie brand like a big CPG company.
fastcompany.com/91593701/no-impostor-syndrome-for-this-ceo
No imposter syndrome for this CEO
Key FactsCarla Vernón runs Honest like a major CPG company
Aug 24, 2026 · Reading time: ~45 sec.
Summary created with AI assistance · Source: fastcompany.com
  • The Honest Company generated $371.3 million in revenue in 2025 and had a market capitalization of about $540 million.

  • Founded in 2011 and launched in 2012, the company went public in 2021; Jessica Alba remains on its board after stepping down as chief creative officer in April 2024.

  • Under Vernón, Honest exited retail and online stores in Canada and shut down its direct-to-consumer business as it prioritized profitability.

  • Gross margin increased from 40.4% to 48.4% in the second quarter, an eight-percentage-point rise.
  • I don’t have imposter syndrome, so I can’t really help you there.
    — Carla Vernón, CEO of Honest, in response to questions about imposter syndrome in a Modern CEO interview
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On May 20, HBR's Leadership Summit will gather top CEOs for a day of hands-on learning and conversation. Carla Vernón, CEO of The Honest Company ... Show more

HBR Leadership Summit 2026
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Artemis II Astronaut Makes Hygiene Request—Jessica Alba’s Reaction Goes ...
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Jessica Alba's Plunging Red Dress Includes a Bedazzled Keyhole Cutout
Jessica Alba's Plunging Red Dress Includes a Bedazzled Keyhole Cutout: Jessica Alba sports a plunging red dress with cutouts and crystal accents in a brand ...
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Jessica Alba's Plunging Red Dress Includes a Bedazzled Keyhole Cutout
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Jessica Alba, Cash Warren list $19M estate amid divorce
Inside Carla Vernón’s plan to future-proof The Honest Company: With retail disruption and cultural divides reshaping the marketplace, The Honest Company’s CEO ...
fastcompany.com/91308082/inside-carla-vernons-plan-to-future-proof-the-honest-company
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Jessica Alba and Cash Warren file for divorce after 17 years, no prenup: Jessica Alba and Cash Warren filed for divorce Friday after nearly 17 years of marriage ...
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Jessica Alba and Cash Warren file for divorce after 17 years, no prenup
Jessica Alba and Cash Warren are divorce-bound: report: Jessica Alba and and Cash Warren are separated and on the road to divorce after nearly 17 years of ...
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Jessica Alba and Cash Warren are divorce-bound: report
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President Joe Biden joked with Jessica Alba at a reception marking Hispanic Heritage Month at the White House. Biden told Alba, "If I'm really good ... Show more
Jessica Alba Steps Down as Chief Creative Officer at The Honest Company: It's been 12 years since she founded what would become a consumer products ...
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Jessica Alba Steps Down as Chief Creative Officer at The Honest Company