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Threads has overtaken X in daily users, but only on mobile: On the web, Elon Musk's social network still reigns supreme.
mashable.com/article/threads-x-daily-mobile-users

Threads has more global daily users than X on mobile for the first time: Mobile traffic on Threads has been growing considerably.
engadget.com/social-media/threads-has-more-global-daily-users-than-x-on-mobile-for-the-first-time-144936831.html
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How social media users get their news: The informational value of memes, hot takes, call outs, and comment threads during breaking events
misinforeview.hks.harvard.edu/article/how-social-media-users-get-their-news-the-informational-value-of-memes-hot-takes-call-outs-and-comment-threads-during-breaking-events/

Threads’ new features let podcasters promote shows and reach listeners: Threads is rolling out new tools for podcasters, including profile cards, episode links ...
techcrunch.com/2026/09/16/threads-new-features-let-podcasters-promote-shows-and-reach-listeners/

Threads has a 'Richard has passed' problem: Threads is full of people who seem to be accidentally crossposting from Instagram or Facebook ...
businessinsider.com/threads-richard-has-passed-instagram-cross-posting-facebook-instagram-2026-7
Threads makes it easier to find your community and tune out what you don’t want to see
digitaltrends.com/social-media/threads-makes-it-easier-to-find-your-community-and-tune-out-what-you-dont-want-to-see/

X is shutting down Communities because of low usage and lots of spam: X Communities are no more. Only a fraction of X users were using Communities ...
techcrunch.com/2026/04/23/x-is-shutting-down-communities-because-of-low-usage-and-lots-of-spam/

Threads is redesigning its website and finally adding direct messages to the desktop
thenextweb.com/news/threads-website-redesign-direct-messages-desktop

Threads posts can now be shared directly to your Instagram Story without leaving the app
techcrunch.com/2026/02/20/threads-posts-can-now-be-shared-directly-to-your-instagram-story-without-leaving-the-app/

No more menu diving: How a single post with ‘Dear Algo’ now controls your Threads feed
indianexpress.com/article/technology/tech-news-technology/no-more-menu-diving-how-a-single-post-with-dear-algo-now-controls-your-threads-feed-10528929/

Meta's Threads set to show ads to users worldwide from next week: Details: Ads on Threads: Meta is bringing ads to Threads for users worldwide ...
business-standard.com/technology/tech-news/meta-s-threads-set-to-show-ads-to-users-worldwide-from-next-week-details-126012200763_1.html
Threads edges out X in daily mobile users, new data shows: Threads’ daily mobile usage has quietly surpassed X as Meta leans on cross-promotion ...
techcrunch.com/2026/01/18/threads-edges-out-x-in-daily-mobile-users-new-data-shows/

You might soon be able to play mini games inside Threads DMs: Meta is reportedly testing a new feature that will let Threads users play mini games in DMs.
digitaltrends.com/social-media/you-might-soon-be-able-to-play-mini-games-inside-threads-dms/

Meta’s Threads doubles down on Communities, along with “Champion” badge and profile labels
digitaltrends.com/social-media/metas-threads-doubles-down-on-communities-along-with-champion-badge-and-profile-labels/

Threads is making it easier to hide replies you don't like: Today, Threads is adding two more features that let users determine who can reply to their posts.
engadget.com/social-media/threads-is-making-it-easier-to-hide-replies-you-dont-like-154500456.html

As X loses its CEO, daily usage is down and competition is growing: X is still the dominant social media platform, but its daily active user base has declined ...
techcrunch.com/2025/07/10/as-x-loses-its-ceo-daily-usage-is-down-and-competition-is-growing/

Threads is nearing X’s daily app users, new data shows: Threads' mobile app for iOS and Android saw 115.1 million daily active users, representing 127 ...
techcrunch.com/2025/07/07/threads-is-nearing-xs-daily-app-users-new-data-shows/

Meta's Threads now has DMs: Private messaging makes its way to Threads, after two years and user requests.
businessinsider.com/meta-threads-launches-private-unencrypted-messaging-dms-2025-7

Meta's Threads finally gets direct messages. It only took two years: Direct messages in Threads will have a separate inbox from the user's Instagram direct ...
pcworld.com/article/2813244/metas-threads-finally-gets-direct-messages-it-only-took-two-years.html
Instagram's Adam Mosseri explains the pivot to private sharing: Instagram's Adam Mosseri explains how normal people simply aren't sharing as much in public as ...
businessinsider.com/adam-mosseri-instagram-threads-private-sharing-interview-peter-kafka
This is getting intense. 😮
thestreet.com: 403: 64b2fe4cbd63a
thestreet.com/technology/read-the-cease-and-desist-letter-twitter-just-sent-mark-zuckerberg

Key FactsZuckerberg says Threads reaches 30 million users
Jul 8, 2023 · Reading time: ~45 sec.
Summary created with AI assistance · Source: foxbusiness.com
Summary created with AI assistance · Source: foxbusiness.com
- According to Zuckerberg, more than five million people signed up within hours, reaching 30 million by early afternoon.
- Instagram product executive Connor Hayes confirmed Threads was developed as a direct competitor to Elon Musk’s platform.
- Threads uses Instagram logins, allows posts of up to 500 characters, and supports videos lasting up to five minutes.
- Musk responded with criticism and mockery of Threads; the app launched without advertising.
It is infinitely preferable to be attacked by strangers on Twitter, than indulge in the false happiness of hide-the-pain Instagram.— Elon Musk, in response to Threads' launch, commenting on the Twitter-Threads vs Instagram dynamic.
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