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Nike: The numbers are in: Nike reports weak sales and announces further job cuts. Revenue fell by 4% in 2026, while profit was slightly above expectations ...
deraktionaer.de/artikel/aktien/nike-die-zahlen-sind-da-20410150.html
Nike: The numbers are in
Job cuts planned: Nike plunges deeper into crisis: Nike CEO Elliott Hill announces a new cost-cutting program, including job cuts, in light of weak figures ...
manager-magazin.de/unternehmen/handel/nike-sportartikler-will-weitere-stellen-streichen-aktie-bricht-ein-a-9b12f597-e5d0-42f3-ad91-f7845a019949
Job cuts planned: Nike plunges deeper into crisis
Nike tightens its cost-cutting program: Nike has been fighting its way out of a largely self-inflicted slump for more than a year. The recovery has been bumpy ...
op-online.de/wirtschaft/nike-verschaerft-sparprogramm-zr-94521149.html
Nike tightens its cost-cutting program
More articles on this subject
Nike must save $2.5 billion: Jobs at risk: The world's largest sporting goods manufacturer is struggling with declining sales and problems in key markets ...
diepresse.com/41317351/nike-muss-2-5-milliarden-dollar-einsparen-jobs-in-gefahr
Nike must save $2.5 billion: Jobs at risk
Nike on the brink: Sports giant struggles with self-inflicted problems - | Adidas copy goes wrong
tz.de/wirtschaft/nike-am-abgrund-sport-riese-zieht-die-notbremse-zr-94522273.html
Nike on the brink: Sports giant struggles with self-inflicted problems - | ...
Nike on the brink: Sports giant struggles with self-inflicted problems - | Adidas copy goes wrong
op-online.de/wirtschaft/nike-am-abgrund-sport-riese-zieht-die-notbremse-zr-94522273.html
Nike on the brink: Sports giant struggles with self-inflicted problems - | ...
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deraktionaer.de/artikel/deraktionaerplus/adidas-und-nike-neue-hiobsbotschaft-aus-den-usa-20408129.html
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Adidas on a roll: Marathon record and strong quarter: There's a good mood at the sports giant Adidas from Herzogenaurach: For the first time ...
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Adidas on a roll: Marathon record and strong quarter
Concerns over the consequences of the Iran war: Nike unexpectedly lowers its expectations
n-tv.de/wirtschaft/Nike-schraubt-Erwartungen-ueberraschend-nach-unten-id30656644.html
Concerns over the consequences of the Iran war: Nike unexpectedly lowers ...
Concerns over the consequences of the Iran war: Nike reports stagnating sales and a bleak outlook
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Nike with figures - | Stock collapses: Nike stock falls by over 9% after disappointing outlook, despite better-than-expected quarterly figures ...
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End for Adidas at the DFB: Sports economist Breuer: DFB's change of supplier is "without alternative"
faz.net/aktuell/wirtschaft/sportoekonom-breuer-ausruesterwechsel-des-dfb-ist-alternativlos-19607836.html
End for Adidas at the DFB: Sports economist Breuer: DFB's change of ...
Key FactsDFB Ends Adidas Partnership After 77 Years
Mar 22, 2024 · Reading time: ~45 sec.
Summary created with AI assistance · Source: n-tv.de
  • The German Football Association will switch from Adidas to Nike as kit supplier beginning in 2027 after a 77-year partnership.

  • Nike’s contract with the DFB spans seven years and guarantees at least 100 million euros per year.

  • The decision is driven by financial challenges faced by the DFB despite the long-standing emotional ties to Adidas.

  • The announcement’s timing just before key international matches and the European Championship has drawn criticism.
  • I can hardly imagine the German jersey without the three stripes. Adidas and black-red-gold have always belonged together for me. A piece of German identity. I would have wished for a bit more local patriotism.
    — Federal Minister of Economics Robert Habeck comments on the separation between DFB and Adidas.