French multinational advertising and public relations company
Ad group WPP trails rivals with decline in organic revenue: Britain's WPP became a clear laggard among global ad companies with a drop in organic revenue drop in ...
reuters.com/business/media-telecom/ad-group-wpp-reports-16-drop-first-quarter-organic-growth-2024-04-25/
Publicis posts 5.3% revenue growth in Q1, beats expectations: French advertising group Publicis on Thursday reported better-than-expected organic revenue growth ...
reuters.com/business/media-telecom/publicis-posts-53-revenue-growth-q1-beats-expectations-2024-04-11/
Saudi Vision 2030 changed everything, says CEO of Publicis Communications KSA: DUBAI: Advertising and marketing network Publicis Groupe appointed Adel Baraja as ...
arabnews.com/node/2499476/media
Southwest Airlines flexes its perk muscles in Gen Z focused-campaign: Southwest Airlines is showing off its flexible perks in its latest campaign from agencies ...
adage.com/creativity/work/southwest-airlines-flexes-its-perk-muscles-gen-z-focused-campaign/2554151
Advertising holding companies: Publicis is giving itself a new management structure
horizont.net/agenturen/nachrichten/werbeholdings-publicis-verpasst-sich-eine-neue-fuehrungsstruktur-219336
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Simon Murray, An Ever-Present In The International TV Business For Over Three Decades, Dies Aged 64
deadline.com/2024/04/simon-murray-international-tv-business-executive-dies-aged-64-1235882821/
World Economic Forum: Publicis manager Christoph Pietsch is a "Young Global Leader"
horizont.net/agenturen/nachrichten/world-economic-forum-publicis-manager-christoph-pietsch-ist-ein-young-global-leader-219011
Paid articlePaid Horizon before 9: Eight things you should know this morning: 15 million electric cars are expected to roll through Germany by 2030. But the number of new ...
horizont.net/marketing/horizont-vor-neun/horizont-vor-9-acht-dinge-die-sie-heute-morgen-wissen-sollten-219030
Spotify Awards Its Global Media Account to a Dedicated Publicis Media Unit, OneVibe
adweek.com/agencies/spotify-awards-its-global-media-account-to-a-new-publicis-media-unit-onevibe/
Touring art show celebrates artists of color, marks 20 years with new film: A new Hulu documentary explores the origins and impact of the popular touring arts ...
ajc.com/things-to-do/touring-art-show-celebrates-artists-of-color-marks-20-years-with-new-film/QF7T4W525BBLTORPEZYZSPMWYQ/
Paid articlePaid People Want to Know When AI Is Used in Ads, Research Confirms: A Publicis Media and Yahoo survey shows that people like to know when AI is used to create an ad.
adweek.com/media/people-want-to-know-when-ai-is-used-in-ads-research-confirms/
Quick Glance: Singapore Invests Heavily in AI to Safeguard Workforce
- Singapore has launched extensive programs to strengthen its workforce for the future of artificial intelligence (AI) and allocate up to $500 million for advanced computer chips to secure the infrastructure needed for AI innovations.
- At least $27 million will be invested in building expertise in AI by offering 100 AI scholarships for Singaporean students and attracting global experts to collaborate with Singapore.
- Singapore plans to invest $1 billion in AI over the next five years to expand AI talent here, including awarding five AI visiting professorships to drive research and provide training opportunities for local students.
With these tips and tricks, I ensure better work as a CEO: A CEO explains how he manages to convey his company's values. An important point here is transparency.
businessinsider.de/wirtschaft/international-business/transparenz-so-sorge-ich-als-ceo-fuer-bessere-arbeit/
Pfizer moves most of its creative duties to Publicis from IPG: The move comes nearly a year after IPG was awarded Pfizer’s creative business.
adage.com/article/agency-news/pfizer-moves-most-creative-publicis-ipg/2549801
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Why This Ad Agency Stock Might Be Better Off as a Takeover Target: Interpublic Group has had a tough go of it recently. A buyout may be just what it needs.
barrons.com/articles/ipg-stock-price-takeover-896ecdae
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Channel 4 exec Al-Qassab to be named next M&C Saatchi chief: Zaid Al-Qassab, a former BT marketing executive, is close to being named as the next boss of the ...
news.sky.com/story/channel-4-exec-al-qassab-to-be-named-next-m-c-saatchi-chief-13077792
Spring campaign: Bauhaus and Leo Burnett celebrate creativity: The competition from Hornbach and Obi has already presented its spring campaigns ...
horizont.net/marketing/nachrichten/fruehjahrskampagne-bauhaus-und-leo-burnett-feiern-die-schaffenskraft-218689
Chalo Airport Express launches ‘Board. Relax. Chalo’ campaign : The videos showcase various amenities offered to travelers, such as reclining seats ...
financialexpress.com/business/brandwagon-chalo-airport-express-launches-nbsp-board-relax-chalo-campaignnbsp-3395233/
Revolving Door Roster Updates: Agital, Imagination, Publicis & More: The top hires and promotions at agencies from this week.
adweek.com/agencyspy/revolving-door-roster-updates-agital-imagination-publicis-more/
Pfizer Super Bowl Ad Debut Fights Cancer With Science and Queen: The pharmaceutical company celebrates 175 years and a $43 billion oncology acquisition by ...
adweek.com/brand-marketing/pfizer-super-bowl-ad-cancer-science-queen/
Horizon before 9: Eight things you should know this morning: The US Republicans deny Joe Biden's mental fitness because of his age and cite mistakes and misfires ...
horizont.net/marketing/horizont-vor-neun/horizont-vor-9-acht-dinge-die-sie-heute-morgen-wissen-sollten-218316
Savy Saville’s mom won an award! WTG, Shelby Saville, She Runs It ADWEEK 2024 Working Mother of the Year! Congrats from your whole Publicis Media family. #sponsored
Optimum Names Publicis O1 Agency of Record: The dedicated team will handle creative, media, PR and production for the broadband provider.
adweek.com/agencyspy/optimum-names-publicis-o1-agency-of-record/
Hyperbattle: This is the first joint project between Peugeot and Leo Burnett: The Peugeot Hyperbattle is a social media event that premieres tomorrow ...
horizont.net/marketing/nachrichten/hyperbattle-das-ist-das-erste-gemeinsame-projekt-von-peugeot-und-leo-burnett-218190
Power-shaping art movements: World's legendary collectors: From the storied legacy of Hans Heinrich Thyssen von Bornemisza to the innovative pursuits of Dakis ...
dailysabah.com/arts/power-shaping-art-movements-worlds-legendary-collectors/news
Google Joins Steering Group to Help Identify AI-Generated Content: Google joins the Coalition for Content Provenance Authenticity (C2PA), aiming to introduce ...
adweek.com/media/google-joins-steering-group-to-help-identify-ai-generated-content/
$PUBGY - Publicis Groupe: Solid Outperformance Vs. Peers, And I Expect Momentum To Continue. seekingalpha.com/article/4672305-publicis-groupe-solid-outperformance-vs-peers-and-i-expect-momentum-to-continue?source=feed_f&utm_campaign=twitter_automated&utm_content=article&utm_medium=social&utm_source=twitter_automated #stocks #finance #economy
Commercial for the Megane E-Tech: This Renault spot is a homage to classic road movies
horizont.net/marketing/nachrichten/commercial-fuer-den-megane-e-tech-dieser-renault-spot-ist-eine-hommage-an-klassische-roadmovies-217956
OxyContin marketer, opioid maker announce settlements totaling $500 million: A company that helped develop marketing campaigns for OxyContin and other opioids ...
apnews.com/article/opioid-settlement-publicis-purdue-oxycontin-d9b61881e1858df8646a0826715f8a4b
Quick Glance: Ad Firm to Pay $350 Million for Opioid Promotion
- Ad firm falsely promoting OxyContin to pay $350 million to New York state.
- Publicis Group subsidiary to pay millions over alleged involvement in opioid spread.
- The settlement will result in Publicis ceasing illegal behavior and paying $350 million for community rebuilding.
- The advertising company worked with Purdue Pharma from 2010 to 2019 to develop marketing campaigns and materials, including brochures promoting opioids.
Ad group Publicis lays out $300 million AI ambitions: "We're in such a fantastic position to leverage AI better than our competition," said Carla Serrano ...
businessinsider.com/ad-group-publicis-lays-out-300-million-ai-ambitions-2024-1
How Publicis used AI to create personalized videos for its 100,000 employees: Project is meant to emphasize the marketing impact that AI can have at scale.
adage.com/article/agency-news/how-publicis-used-ai-create-personalized-videos-its-100000-employees/2536796
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An OxyContin advertiser will pay $350 million in the first-ever opioid marketing settlement
cnn.com/2024/02/01/investing/oxycontin-publicis-settlement/
Paid articlePaid Thatcher's favourite ad men hired for NatWest retail share sale: The agency founded by the Saatchi brothers in 1995 has been handed the task of persuading ...
news.sky.com/story/thatchers-favourite-ad-men-hired-for-natwest-retail-share-sale-13064944
Roku poaches Publicis exec Jay Askinasi to lead ad sales: Roku faces more competition than ever in the ad-supported streaming market, battling giants like ...
businessinsider.com/roku-poaches-publicis-exec-jay-askinasi-ad-sales-2024-1
Paid articlePaid T-Mobile Names Dentsu Creative Its Lead Agency for Brand Strategy: The telecom firm sought help with sponsorship, differentiation, digital, audio and Hispanic ...
adweek.com/agencies/t-mobile-dentsu-creative-lead-agency-aor-brand-strategy/
Quick Glance: T-Mobile Selects Dentsu Creative as Lead Agency for Brand Strategy
- T-Mobile appoints Dentsu Creative as its lead agency for brand strategy in a significant account move.
- Dentsu Creative emerged as the chosen agency over several other candidates.
- T-Mobile aims to integrate Dentsu Creative's new strategy and fresh creative perspective into its customer experience.
- Under Rafael Rizuto's leadership, Dentsu Creative plans to help T-Mobile with disruptive positioning, creative storytelling, and cultural fluency.
Roku Hires Publicis Exec Jay Askinasi as New Ad Sales Head: Roku hires Publicis’ Jay Askinasi as ad sales head, Disney’s Christine Hong as global head of media ...
adweek.com/convergent-tv/roku-jay-askinasi-ad-sales-head/
Tech, energy transition in Saudi Arabia offer ‘monster’ opportunity: Nigel Vaz: DAVOS: Saudi Arabia’s commitment to technology, and the role it is going to play ...
arabnews.com/node/2444626/saudi-arabia
Publicis Wish List Creates 100,000 Personal Thank You Films With Help From AI: The experiment for employees will have practical applications for clients in the ...
adweek.com/agencies/publicis-personal-thank-you-films-artificial-intelligence/
Avocados From Mexico offers AI-generated guacamole recipes in lieu of Super Bowl ad
adage.com/article/digital-marketing-ad-tech-news/avocados-mexico-has-ai-generated-guacamole-recipes-super-bowl/2538761
Paid articlePaid Preliminary balance sheet for 2023: Publicis is growing faster than expected and announces AI offensive
horizont.net/agenturen/nachrichten/vorlaeufige-bilanz-2023-publicis-waechst-staerker-als-erwartet-und-kuendigt-ki-offensive-an-217462
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Management trio complete: Sebastian Strubel promoted to Head of Strategy at Leo Burnett
horizont.net/agenturen/nachrichten/fuehrungstrio-komplett-sebastian-strubel-steigt-bei-leo-burnett-zum-strategiechef-auf-216599
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How one CEO is rewriting the rules of cancer support at work: Publicis Groupe CEO Arthur Sadoun is crushing cancer stigma in the workplace
qz.com/how-one-ceo-is-rewriting-the-rules-of-cancer-support-at-1851090751
🔮 Publicis head of innovation Keith Soljacich says in 2024 he expects to see:
🚀 More expansive brand experiences
🥽 More digital-physical hybrid experiences
🌐 ... Show more
Brand Building, Collectibles and Zero Second Commerce With Keith Soljacich of Publicis Media - Gen C | Podcast on Spotify
Gen C: Brand Building, Collectibles and Zero Second Commerce With Keith Soljacich of Publicis Media on Apple Podcasts
Brand Building, Collectibles and Zero Second Commerce With Keith Soljacich of Publicis Media - Gen C | Podcast on Spotify
Gen C: Brand Building, Collectibles and Zero Second Commerce With Keith Soljacich of Publicis Media on Apple Podcasts
New Head of Strategy: Daniel Walloch replaces Alison Segar as CSO at McCann Germany
horizont.net/agenturen/nachrichten/neuer-strategiechef-daniel-walloch-loest-alison-segar-als-cso-bei-mccann-germany-ab-216594
Paid articlePaid "If you're trying to utilize Web3 to reach all of your consumers, you're going to compromise where you're able to focus ... Show more
Brand Building, Collectibles and Zero Second Commerce With Keith Soljacich of Publicis Media - Gen C | Podcast on Spotify
Gen C: Brand Building, Collectibles and Zero Second Commerce With Keith Soljacich of Publicis Media on Apple Podcasts
Brand Building, Collectibles and Zero Second Commerce With Keith Soljacich of Publicis Media - Gen C | Podcast on Spotify
Gen C: Brand Building, Collectibles and Zero Second Commerce With Keith Soljacich of Publicis Media on Apple Podcasts
Analyst report: UBS upgrades Publicis - and WPP double down: The economic situation continues to cause problems for the agencies. Previous growth rates are a ...
horizont.net/agenturen/nachrichten/analystenreport-ubs-stuft-publicis-hoch---und-wpp-gleich-doppelt-herunter-217165
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Media Insider: Seven questions for top NZ media CEOs: Glen Kyne, Paul Thompson, Grant McKenzie, Lee-Ann Morris, Nicky Greville, Blair Alexander, Todd Scott ...
nzherald.co.nz/business/media-insider-seven-questions-for-top-nz-media-ceos-glen-kyne-paul-thompson-grant-mckenzie-lee-ann-morris-nicky-greville-blair-alexander-todd-scott-simon-curran/FPQOO52XOZFJVF4U5HU35M3Y24/
Paid articlePaid A Charity’s Unusual Christmas Story Imagines if Santa Fought Cancer: Gustave Roussy, one of Publicis Groupe's charity partners, depicts Santa's journey as he ...
adweek.com/creativity/a-charitys-unusual-christmas-story-imagines-if-santa-fought-cancer/
In the U.K., watching retailer John Lewis’ Christmas ad is as much of a festive ritual as decorating the tree or exchanging gifts. This year ... Show more
adweek.it/40vHumW
adweek.it/40vHumW
Susie Nam Named CEO of US Creative at Publicis Groupe: Nam replaces Andrew Swinand who is leaving the organization.
adweek.com/agencyspy/susie-nam-named-ceo-of-us-creative-at-publicis-groupe/183166/
This Walmart ad is so fetch. 💖
The campaign was created by a collective of Publicis Groupe agencies including Fallon, Publicis NY, The Community ... Show more
adweek.it/3Mqw9yP
adweek.it/3Mqw9yP
Creation of the month: Organic market association wins Christmas vote / January vote started
horizont.net/agenturen/nachrichten/kreation-des-monats-biomarkt-verbund-gewinnt-weihnachtsvoting--januar-abstimmung-gestartet-216915
Saatchi & Saatchi Propagate appoints Isha Kapoor as vice president: Isha will spearhead the development and execution of winning strategies ...
financialexpress.com/business/brandwagon-saatchi-amp-saatchi-propagate-appoints-isha-kapoor-as-vice-president-3312713/
Ranking: These are the 30 most creative advertising agencies in Germany: Serviceplan has done it again: The agency group is once again in first place in the ...
horizont.net/agenturen/nachrichten/ranking-das-sind-die-30-kreativsten-werbeagenturen-deutschlands-216275
Paid articlePaid LSEG names Publicis finance chief Michel-Alain Proch as CFO: The London Stock Exchange Group (LSEG.L) on Monday named Michel-Alain Proch as its new finance chief ...
reuters.com/business/lseg-names-michel-alain-proch-cfo-2023-11-20/
Sustainable practices crucial for brand success: A recent study by Publicis Sapient shows: Despite rising prices, demand for sustainable products is increasing.
wuv.de/Themen/Markenstrategie/Nachhaltige-Praktiken-entscheidend-fuer-Markenerfolg
Paid articlePaid McCann subsidiary: MRM brings creative Konradin Resa from Saatchi & Saatchi: Reinforcement for MRM Germany shortly before the end of the year: Konradin Resa ...
horizont.net/agenturen/nachrichten/mccann-tochter-mrm-holt-kreativen-konradin-resa-von-saatchi--saatchi-216837
Quartz Innovators 2023: Global leaders who deployed bold technologies and industry-shifting ideas to imagine better ways of doing business in 2023
qz.com/quartz-innovators-2023-1851111590
Paid articlePaid The appreciation calendar for Advent is a tradition at W&V. On the initiative of the General Association of Communications agencies GWA e. V ... Show more
The year in workplace innovation: Plus: CEO deceivers and biology breakthroughs this week in The Memo.
qz.com/emails/quartz-at-work/1851114400/the-year-in-workplace-innovation
Christian Rätsch: "Hello, Publicis Group(e)!": The appreciation calendar for Advent is a tradition at W&V. Christian Rätsch from the BBDO Group thinks back to ...
wuv.de/Themen/Agenturstrategie/Christian-Raetsch-Chapeau-Publicis-Group-e
John Lewis Christmas advert: A Venus fly trap and Andrea Bocelli star in festive tale
itv.com/news/2023-11-08/john-lewis-turns-to-snapper-the-mischievous-venus-flytrap-for-festive-ad
Quick Glance: John Lewis 2023 Christmas Ad: A Bit Weird
- Cardiff town centre is decorated for Christmas, kids are lining up for Santa, and this year's John Lewis ad is a bit odd.
- The ad debuted on Thursday, November 9, featuring a boy nurturing a plant in the hopes of it becoming the perfect Christmas tree.
- The ad revolves around a Venus Flytrap, surprisingly fitting into the Christmas narrative.
- While the ad didn't bring tears, its purpose is to provoke thought - typical of a John Lewis Christmas ad.
As the Christmas advertising frenzy begins–often called the U.K.’s “Super Bowl”–Waitrose is trying to stand apart by defying holiday ad tropes ... Show more
adweek.it/3FIjDHd
adweek.it/3FIjDHd
Saatchi & Saatchi wins at Eurobest 2023: Germany has secured four Grand Prix at the Eurobest Awards. One campaign in particular stands out.
wuv.de/Themen/Kreation-Design/Saatchi-Saatchi-raeumt-beim-Eurobest-2023-ab
Paid articlePaid Inside the rise of agency chief marketing and brand officers: More shops are hiring point people to lead their efforts to better market themselves as their need ...
adage.com/article/agency-news/agency-chief-marketing-and-brand-officers-inside-rise-role/2533276
Voice of a Holocaust survivor recreated by Artificial Intelligence: The harrowing account of a Jewish woman who survived the Warsaw Ghetto Uprising ...
thefirstnews.com/article/voice-of-holocaust-survivor-recreated-by-artificial-intelligence-to-give-harrowing-account-of-warsaw-ghetto-uprising-43110
Accelerating innovation in global finance: Accelerating innovation in global finance is hosted online by MIT Technology Review in partnership with Publicis ...
event.technologyreview.com/accelerating-innovation
Samsung launches inclusion campaign with Levent Geiger: The Leo Burnett agency has developed a campaign for Samsung with the musician Levent Geiger and the deaf ...
wuv.de/Themen/Kreation-Design/Samsung-startet-Inklusions-Kampagne-mit-Levent-Geiger
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“You Are What You Buy” Retail Trends 2023 Unveiled in Central & Eastern Europe: A Collaboration between Publicis Groupe CEE and GWI
business-review.eu/business/media-marketing/you-are-what-you-buy-retail-trends-2023-unveiled-in-central-eastern-europe-a-collaboration-between-publicis-groupe-cee-and-gwi-254836
Working with Cancer ‘Big C’ Jury Names Winners of the Biggest Cross-Industry Brief
adweek.com/agencyspy/working-with-cancer-big-c-jury-names-winners-of-the-biggest-cross-industry-brief/183023/
After a multi-stage pitch: Obi installs new media agency for the German market: Zenith served as lead agency for Obi's German media business for eight years ...
horizont.net/agenturen/nachrichten/nach-mehrstufigem-pitch-obi-installiert-neue-mediaagentur-fuer-den-deutschen-markt-216527
Paid articlePaid Chaka Sobhani joins DDB WW as President, CCO International: Who’s News - DDB Worldwide announces today Chaka Sobhani will join as President, CCO International ...
business-review.eu/profiles1/whoss-news/chaka-sobhani-joins-ddb-ww-as-president-cco-international-254809
Publicis Sapient founds PS Hummingbird: More AI, more cloud: These are the plans of the new unit for business customers
wuv.de/Themen/Tech/Publicis-Sapient-gruendet-PS-Hummingbird
These are the top 20 of the ADC creative rankings: ADC Germany, Cannes Lions, D&AD, Lia and One Show: The ADC's annual creative ranking offers some newcomer ...
wuv.de/Themen/Agenturstrategie/ADC-Kreativranking-mit-einigen-Ueberraschungen
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Entrepreneur with cancer: “Being able to show vulnerability in the world of work”
faz.net/aktuell/rhein-main/wirtschaft/unternehmerin-laessig-krebs-ist-kein-stigma-19338625.html
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For marketers, generative AI changed everything in 2023: Generative AI is completely transforming the business of marketing, say a variety of experts VentureBeat ...
venturebeat.com/ai/for-marketers-generative-ai-changed-everything-in-2023/
Creative ranking 2023: These are the best German advertising ideas of the year: This year, German creatives impressed at award shows in very different creative ...
horizont.net/agenturen/nachrichten/kreativranking-2023-das-sind-die-besten-deutschen-werbeideen-des-jahres-216384
Creative ranking 2023: Publicis wins in the Triple-A ranking, Serviceplan remains long-term winner
horizont.net/agenturen/nachrichten/kreativranking-2023-publicis-siegt-im-triple-a-ranking-serviceplan-bleibt-langzeitsieger-216316
Paid articlePaid How Veterans Found a Second Career in Advertising and Marketing: Former members of the military share their stories about how they got into the industry.
adweek.com/agencies/how-veterans-found-a-second-career-in-advertising-and-marketing/
“Driving home to fix this”: Media-Markt Saturn promotes a work-free Christmas for technology elves
horizont.net/marketing/nachrichten/driving-home-to-fix-this-media-markt-saturn-wirbt-fuer-ein-arbeitsfreies-weihnachten-von-technik-elfen-216178
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