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How Under Armour Lost Its Edge: Once heralded as the next Nike, the sportswear giant has been hurt by slumping sales and unflattering revelations about its ...
nytimes.com/2020/01/26/business/under-armour-struggles.html
How Under Armour Lost Its Edge
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Stephen Curry signs 10-year deal with Li-Ning sneakers: The four-time NBA champion left Under Armour in November after a 13-year partnership ...
dlvr.it/TSsB11
Stephen Curry signs 10-year deal with Li-Ning sneakers
NBA star Steph Curry signs 10-year deal with China's Li-Ning: The Golden State Warriors star called the deal with Li-Ning "the partnership of a ...
channelnewsasia.com/sport/stephen-curry-nba-basketball-china-li-ning-sneakers-deal-collab-6158046
NBA star Steph Curry signs 10-year deal with China's Li-Ning
First Look at the UA Curry 13, Steph’s Final Under Armour Shoe: UA Curry 13 debuts as Steph Curry’s final Under Armour shoe. See design details, colorways ...
sneakerbardetroit.com/under-armour-curry-13-release-date/
First Look at the UA Curry 13, Steph’s Final Under Armour Shoe
Stephen Curry’s Frustration Over Caitlin Clark Signing Not Related to Under Armour Departure
complex.com/sneakers/a/victor-deng/stephen-curry-frustrated-under-armour-caitlin-clark
Stephen Curry’s Frustration Over Caitlin Clark Signing Not Related to ...
Basketball: NBA star Stephen Curry causes a stir! It's all about Under Armour | Sportmix
sportbild.bild.de/sportmix/us-sport/basketball-beben-um-nba-star-stephen-curry-es-geht-um-under-armour-69172021c7cd0ff6c6201be9
Basketball: NBA star Stephen Curry causes a stir! It's all about Under ...
Sagamore Pendry bought for nearly 16 times its last sale price: Scott and Kevin Plank sold their ownership interest in the luxury hotel, and the price of the ...
baltimoresun.com/2025/10/17/sagamore-pendry-bought-for-nearly-16-times-its-last-sale-price/
Sagamore Pendry bought for nearly 16 times its last sale price
Under Armour founder Kevin Plank steps away from Sagamore Pendry: Businessmen Kevin and Scott Plank have sold their shares of luxury hotel Sagamore Pendry in ...
baltimoresun.com/2025/09/18/under-armour-ceo-plank-sells-share-sagamore-pendry/
Under Armour founder Kevin Plank steps away from Sagamore Pendry
Under Armour’s CEO says micromanagement is ‘totally underestimated’ in business: ‘There’s too much lost on pretense’
fortune.com/2025/09/16/kevin-plank-under-armour-micromanagement-underestimated-80-20-management-rule/
Under Armour’s CEO says micromanagement is ‘totally underestimated’ in ...
Under Armour CEO values micromanagement at 'certain levels': Under Armour CEO Kevin Plank described an 80/20 balance for chasing the speed of the market while ...
businessinsider.com/under-armour-ceo-micromanagement-80-20-rule-2025-9
Under Armour CEO values micromanagement at 'certain levels'
Steph Curry’s Under Armour Deal: The Details of His Potential Lifetime Contract: Steph Curry first signed with Under Armour in 2013, and his most recent deal ...
wwd.com/footwear-news/sneaker-news/feature/steph-curry-under-armour-deal-1237893337/
Steph Curry’s Under Armour Deal: The Details of His Potential Lifetime ...
Under Armour’s Kevin Plank lists Georgetown home as collateral for $15 million loan
baltimoresun.com/2025/05/16/kevin-plank-georgetown-home-collateral/
Under Armour’s Kevin Plank lists Georgetown home as collateral for $15 ...
Under Armour Curry 12 “Galaxy Pack” Releases October – November 2024: Under Armour Curry 12 Galaxy Pack features Gravity, Wardell Mode, and Shooting Star ...
sneakerfiles.com/under-armour-curry-12-galaxy-pack/
Under Armour Curry 12 “Galaxy Pack” Releases October – November 2024
NBA Star Steph Curry Looks to Go All Out With Under Armour Product Line: Fresh off leading the US to an Olympic gold medal in basketball, NBA star Steph Curry is ...
bloomberg.com/news/articles/2024-09-05/steph-curry-looks-to-go-all-out-with-plank-back-at-under-armour
NBA Star Steph Curry Looks to Go All Out With Under Armour Product Line
Baltimore-based Under Armour bets on innovation to turn around sports apparel brand
baltimoresun.com/2024/06/20/under-armour-innovation-baltimore-brand/
Baltimore-based Under Armour bets on innovation to turn around sports ...
Under Armour is laying off workers as retailer says North America sales will plunge this year
cnbc.com/2024/05/16/under-armour-uaa-earnings-q4-2024.html
Under Armour is laying off workers as retailer says North America sales ...
Key FactsUnder Armour announces layoffs and predicts sales decline
May 16, 2024 · Reading time: ~30 sec.
Summary created with AI assistance · Source: cnbc.com
  • Under Armour announced a comprehensive restructuring plan as sales in North America dropped by 10% and the trend is expected to worsen in the current fiscal year.

  • The athletic apparel retailer saw profits plummet by over 96% in the fourth quarter and plans to reduce style counts by approximately 25% to enhance competitiveness.

  • The company aims to streamline its production process to become more competitive in the market and is focused on prioritizing men's apparel to strengthen the brand.

  • Founder and CEO Kevin Plank emphasized the importance of focusing on core business fundamentals to rebuild Under Armour's brand strength and increase sales.
Under Armour Founder Kevin Plank Returns as CEO After Controversial Exit, Shares Plummet 12% Upon the News
entrepreneur.com/business-news/under-armour-founder-kevin-plank-returns-as-ceo-shares-drop/471191
Under Armour Founder Kevin Plank Returns as CEO After Controversial Exit ...
Key FactsPlank Returns as Under Armour CEO, Replaces Linnartz
Mar 13, 2024 · Reading time: ~30 sec.
Summary created with AI assistance · Source: wwd.com
  • The era of Stephanie Linnartz at Under Armour has come to an abrupt end, and Kevin Plank is back in charge.

  • On Wednesday, the Baltimore-based sports brand announced that Linnartz would be stepping down as president, chief executive officer, and a member of the board, and will be succeeded by Under Armour’s founder effective April 1.

  • Under Armour’s shares were basically flat during trading hours, but fell 1.2 percent after hours on the news of Linnartz’ departure.

  • The company's future trajectory with Plank back at the helm will be intriguing to observe.
Stephanie Linnartz ended a successful run at Marriott to become CEO at struggling Under Armour. ‘I believe in taking calculated risks’
fortune.com/longform/stephanie-linnartz-under-armour-ceo-interview/
Stephanie Linnartz ended a successful run at Marriott to become CEO at ...
A Marriott executive for an athletic apparel brand? Hotel industry leader to bring new perspective, digital know-how to Under Armour
baltimoresun.com/business/bs-bz-under-armour-next-chapter-ceo-20230112-qrle2zovhbfcblisbyybt5pe5i-story.html
A Marriott executive for an athletic apparel brand? Hotel industry leader ...