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Topgolf saved over $11.3 million after leaving VMware: Topgolf and VMware "ran deep" before the migration.
arstechnica.com/information-technology/2026/10/topgolf-saved-over-11-3-million-after-leaving-vmware/

Licensing costs driving 90 percent of VMware users to explore options: Survey: Users want to "reduce risk and avoid unnecessary disruption" while making changes.
arstechnica.com/information-technology/2026/10/operational-complexity-a-top-barrier-for-vmware-migrations-survey/

VMware licensing costs are driving customers toward multi-hypervisor and container strategies
techspot.com/news/114121-vmware-licensing-costs-driving-customers-toward-multi-hypervisor.html

“Trust, not features, is the real deficit”: VMware tries to appease SMBs: Broadcom admits it put “too big a focus on VCF.”...
arstechnica.com/information-technology/2026/09/trust-not-features-is-the-real-deficit-vmware-tries-to-appease-smbs/

VMware swings its focus back to low-end server virt, promises vSphere Standard upgrade
theregister.com/virtualization/2026/09/02/vmware-swings-its-focus-back-to-low-end-server-virt-promises-vsphere-standard-upgrade/5294083

If hardware prices squeezes make you sad, VMware says it will all end in tiers: Virtzilla finding more ways to pull data out of DRAM to enable ‘densification’ ...
theregister.com/virtualization/2026/09/01/if-hardware-prices-squeezes-make-you-sad-vmware-says-it-will-all-end-in-tiers/5293575

Year of free HPE software a “step in the correct direction” in VMware rivalry: Partner tells Ars that HPE should be giving out more free VM Essentials licenses.
arstechnica.com/information-technology/2026/06/hpe-tempts-vmware-users-partners-with-year-of-free-virtualization-software/

VMware claims Cloud Foundation on track for world domination: : Delivers update aimed at reducing hardware bill shock
theregister.com/2026/05/05/vmware_vcf_9_update/

Broadcom's VMware shake-up triggers EU antitrust complaint by cloud providers
techspot.com/news/111772-broadcom-vmware-shake-up-triggers-eu-antitrust-complaint.html

Nutanix is riding the VMware wave: A review after almost a year in office: The new Managing Director of Nutanix Germany, Thomas Herrguth, opened the ...
it-business.de/nutanix-schwimmt-auf-der-vmware-welle-a-d0e1a6bfb9b4a6ffb056d5906f89a3d2/
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Moving toward LessOps with VMware-to-cloud migrations: Free Article to Moving toward LessOps with VMware-to-cloud migrations. As enterprises seek to do more with ...
technologyreview.tradepub.com/free/w_defa9895/prgm.cgi

Broadcom and the public cloud-like private cloud: Broadcom is relying on VMware Cloud Foundation. Even though things got off to a rocky start in the channel ...
it-business.de/broadcom-und-die-public-cloud-like-private-cloud-a-7566c27c79467d8072960bcabd289a46/
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Broadcom managers explain the new VMware course: Following Broadcom's acquisition of VMware, there is a new wind blowing – and not every customer welcomes it ...
computerwoche.de/article/4079511/broadcom-manager-erklaren-den-neuen-vmware-kurs.html

Brutal crash of VMware Explore: VMware Explore has slumped to less than a quarter of its previous attendance figures. But Broadcom is sticking to its course – ...
heise.de/news/Brutaler-Absturz-der-VMware-Explore-10627791.html

Virtualization: Broadcom kicks out smaller VMware partners - | Golem.de: Broadcom probably only wants to stick with larger partners. For many companies ...
golem.de/news/virtualisierung-broadcom-wirft-kleinere-vmware-partner-raus-2507-198241.html

Broadcom's answer to VMware pricing outrage: You're using it wrong: : VCF bundle is worth it if you make the most of every part, says CTO
theregister.com/2025/06/20/vmware_price_hikes_excuse/

Broadcom could face EU antitrust fines over 'punitive' VMware contract terms
techspot.com/news/108041-broadcom-could-face-eu-antitrust-fines-over-punitive.html

Proxmox gives VMware ESXi users a place to go after Broadcom kills free version: Proxmox is a Linux-based hypervisor that could replace ESXi for some users.
arstechnica.com/information-technology/2024/03/proxmox-adds-easy-import-option-for-vms-after-broadcom-kills-vmwares-esxi/

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