Japanese alcoholic beverage
End of the strong chu-hi boom? Kirin launches new low-alcohol canned cocktail line
japantoday.com/category/features/new-products/end-of-the-strong-chu-hi-boom-kirin-launches-new-low-alcohol-canned-cocktail-line
Japan asks when a stiff drink is a bit too stiff: Two of the country’s four major makers have taken the unusual step of retreating from a lucrative and growing ...
japantimes.co.jp/commentary/2024/03/10/japan/japan-alcoholic-drinks/
Asahi calls time on new strong chūhai amid low-alcohol shift in Japan: New versions of the canned fizzy cocktails with alcohol content of 8% or higher will not ...
japantimes.co.jp/business/2024/02/13/asahi-sapporo-strong-chuhai-low-alcohol-shift/